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Award-Winning VoIP Provider Deploys Five9 in Profit Centers to Launch Marketing Campaigns by Five9 September 10, 2009 - (Free Research) Read case study to learn how Vonage selected the Five9 Virtual Call Center Suite to launch an ambitious campaign to win back over 70,000 customers. Read on to learn how Five9 Virtual Call Center Suite offers superior-quality VoIP, predictive dialer, inbound call capabilities, comprehensive management and customer tracking tools, and more. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Increase Your Returns Using Event-Based Marketing by Infor CRM July 22, 2009 - (Free Research) Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Grow Your Business with the Visibility to Capture More Sales Opportunities - Part 2 by Microsoft September 09, 2009 - (Free Research) Watch this webcast to learn of the features and benefits in the new version of Microsoft Dynamics CRM 4.0. Microsoft Dynamics CRM offers you innovative ways to access this powerful relationship management solution to empower your employees to respond quickly to customer demands and increase customer satisfaction. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Infor Permission-based Marketing Campaigns by Infor CRM July 22, 2009 - (Free Research) Watch this product demo to see how easy to use Infor CRM Epiphany is and how you can use it to gain customer insight and deliver messages that appeal to the specific needs of that customer. You will also learn all the benefits Infor CRM Epiphany has to offer. (PRODUCT DEMO) VIEW ABSTRACT | GO TO

9 Management Practices for Exceptional Webinars by Citrix Online August 19, 2009 - (Free Research) This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Metro Atlanta YMCA Better Aligns its Mission, Member Engagement, and Marketing Communications Activities Using Birst by Birst October 19, 2009 - (Free Research) In an attempt to tailor and more effectively promote its programs, the Metro Atlanta YMCA turned to Birst for a new set of Business intelligence (BI) tools. Birst delivered with features that included automated dashboards and adhoc reporting at a fair price. Read on to learn the benefits YMCA experienced when they switched to Birst. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Cross-Channel Campaign Management - Next Generation Multichannel Marketing by Infor CRM March 02, 2009 - (Free Research) This report identified how top performing organizations leverage and execute multichannel marketing campaigns. The findings demonstrate how Best-in-Class organizations are leveraging a collaborative cross-channel approach to extract maximum value and marketing efforts. (ANALYST BRIEF) VIEW ABSTRACT | GO TO

Top 5 Best Practices for Creating Effective Campaign Dashboards by Tableau Software June 2008 - (Free Research) We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Presentation Transcript: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division October 2009 - (Free Research) This Presentation Transcript shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness. (PRESENTATION TRANSCRIPT) VIEW ABSTRACT | GO TO

Microsoft Business Productivity Online Suite: Communicate Success by Microsoft November 2009 - (Free Research) So you want to supercharge your team's productivity? The key is to get them together. The tools you need are ready right now in the Microsoft Business Productivity Online Suite. Watch this informative video to learn about the myriad of features and benefits that this Microsoft solution has to offer. (VIDEO) VIEW ABSTRACT | GO TO

Avatars Proven to Increase Advertising Effectiveness by Humanity Interactive September 2009 - (Free Research) Blue Rain commissioned Humanity Online to create an avatar for their character "Marcus OneNote" that could act, react, and interact with visitors to the OneNote Ad and landing page of the community site for OneNote. Read on to learn how avatars are increasing advertising effectiveness. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Podcast: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division September 2009 - (Free Research) This podcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division September 2009 - (Free Research) This webcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Protecting Microsoft Exchange by Double-Take Software October 2009 - (Free Research) Though the technological reasons to protect Exchange systems are obvious, there are quantifiable fiscal reasons to protect it as well. Learn how to protect and recover business critical data and applications relevant to your Exchange system. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

10 Ways to Reduce Your Email Costs Using Mimecast by Mimecast October 2009 - (Free Research) If you’re considering cutting costs by switching to email archiving and management in the cloud, this white paper contains useful information and best practices. Download it and learn 10 ways MimeCast can save you time and money using cloud-based email management. (EGUIDE) VIEW ABSTRACT | GO TO

Delivering Quality Leads, Not Just Quantity: The Interactive Value of Webinars by Citrix Online December 2008 - (Free Research) Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs by Pivotal CRM, a CDC Software solution July 2009 - (Free Research) How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Best Practices: Protect Your Online Revenue Through Web Performance Testing by Gomez September 2009 - (Free Research) Tune in to this webcast to hear from an industry expert as she discusses drivers and best practices for effective web performance testing and quality life-cycle management for today's rich and complex applications. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Brand Management - Leveraging the Power of Integrated Marketing by SAP America Inc February 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Data Quality: A Survival Guide For Marketing by SAP America Inc June 2009 - (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

SheepDog Builds a Profitable IT Services Business Around Google Apps by Google Apps Authorized Reseller Program September 2009 - (Free Research) See how SheepDog used Google Apps to capitalize on growing business opportunities for advanced cloud computing solutions, generate both one-time and ongoing revenue streams, and build a lucrative and sustainable business model. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

An Expert Guide to SharePoint as an Email Archiving Solution by Mimosa Systems UK September 2009 - (Free Research) In this E-Guide, explore the benefits and drawbacks associated with using SharePoint as an archiving solution, and examine the overlap between SharePoint and Exchange to ensure your business selects the right platform to meet its needs. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Online Services Delivers Enterprise-class Communications to Growing Retail Business by Microsoft November 2008 - (Free Research) This case study examines how Archiver, a national retailer, wanted to migrate from its old POP3-based e-mail system to an enterprise class messaging and collaboration system, but the cost and in-house IT resource requirements were too great. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Presentation Transcript: Don't Fight Your Data Modeling Tool - Migrate from CA ERwin to Embarcadero ER/ Studio by Embarcadero Technologies, Inc. July 2009 - (Free Research) This presentation transcript compares two leading data modeling tools and demonstrates how advanced data modeling improves productivity, standards compliance and knowledge sharing. (PRESENTATION TRANSCRIPT) VIEW ABSTRACT | GO TO

Data Modeling Tools Compared: Embarcadero ER/Studio v. CA Erwin by Embarcadero Technologies, Inc. November 2009 - (Free Research) In this podcast, learn how two leading data modeling tools compare and how utilizing advanced data modeling improves productivity, standards compliance and knowledge sharing. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

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